Privacy Policy

This Privacy Policy applies to personal data processed by BeGrocer in connection with:

• The BeGrocer mobile application;
• The BeGrocer website;
• Customer accounts;
• Orders and deliveries;
• Customer support;
• Notifications and promotional communications;
• Payments and refunds;
• Product and service interactions; and
• Other services operated by BeGrocer.

This Privacy Policy is intended to operate in accordance with applicable Indian laws and regulations, including the Digital Personal Data Protection Act, 2023 (“DPDP Act”), the Digital Personal Data Protection Rules, 2025, and other applicable data-protection requirements as and when applicable to BeGrocer.

Where a provision of applicable law provides a different or additional requirement, that legal requirement will prevail.

Depending on how you use BeGrocer, we may collect the following information.

2.1 Account Information

This may include:

• Name;
• Mobile number;
• Email address, where provided;
• Account credentials or authentication records;
• OTP verification records; and
• Account preferences.

2.2 Delivery Information

To fulfil an order, we may collect:

• Delivery address;
• House, flat, building or locality information;
• Landmark;
• Delivery instructions;
• Contact information required for delivery; and
• Information necessary to confirm delivery.

2.3 Location Information

Where you grant the required permission, BeGrocer may process device location information to:

• Determine whether your location is within our serviceable area;
• Assist delivery personnel in locating the delivery address;
• Improve delivery accuracy; and
• Provide location-based services.

You may disable location permission through your device settings. Certain features, including serviceability checks or delivery assistance, may not function correctly without location access.

2.4 Order and Transaction Information

We may collect:

• Products ordered;
• Cart information;
• Order history;
• Order value;
• Payment status;
• Refund information;
• Invoices;
• Coupon or promotional-code usage;
• Delivery status; and
• Customer complaints relating to an order.

BeGrocer does not intentionally store complete card numbers, CVV numbers or UPI PINs. Payment credentials may be processed directly by authorised payment service providers.

2.5 Device and Technical Information

We may receive information such as:

• Device type and model;
• Operating-system version;
• Application version;
• IP address;
• Device identifiers or notification tokens where technically required;
• Crash and diagnostic information;
• Security logs; and
• Technical information relating to use of the Services.

2.6 Usage Information

We may process information regarding interaction with our Services, such as:

• Pages or screens viewed;
• Search activity within the application;
• Products viewed;
• App interactions;
• Notification interactions;
• Error and performance information; and
• Other information necessary to improve the Services.

2.7 Customer Support Information

If you contact BeGrocer, we may retain information contained in:

• Emails;
• Support conversations;
• Complaint details;
• Order-related communications; and
• Other communications necessary to resolve your issue.

Unless specifically required and lawfully permitted for a particular service, BeGrocer does not intentionally collect:

• Biometric information;
• Health information;
• Contacts from your device;
• UPI PINs;
• Complete payment-card credentials; or
• Information unrelated to providing or improving our Services.

• Creating and maintaining customer accounts;
• Verifying accounts and preventing unauthorised access;
• Processing and fulfilling orders;
• Packing and delivering products;
• Providing delivery instructions to authorised delivery personnel;
• Processing payments, refunds and invoices;
• Providing customer support;
• Investigating complaints relating to products or deliveries;
• Detecting and preventing fraud, abuse and misuse;
• Protecting the security of our application and systems;
• Improving products, catalogue information and service performance;
• Sending transactional notifications;
• Sending promotional communications where permitted and where applicable consent or another lawful basis is required;
• Complying with tax, accounting, regulatory and legal obligations;
• Responding to lawful requests from authorities; and
• Protecting the rights, property and safety of BeGrocer, customers, delivery personnel and other persons.

Depending on the circumstances and applicable law, BeGrocer may process personal data:

• With your consent;
• Where processing is necessary to provide a service or fulfil an order requested by you;
• To comply with applicable legal or regulatory obligations;
• To protect the security and integrity of the Services;
• For legitimate operational purposes where permitted by applicable law; and
• For other lawful purposes recognised under applicable Indian law.

Where consent is the applicable basis, you may withdraw consent through the method provided by BeGrocer, subject to legal and operational limitations. Withdrawal of consent does not affect processing lawfully carried out before withdrawal.

BeGrocer does not sell personal data to third parties.

We may share limited personal data where necessary with:

6.1 Delivery Personnel

Information such as the customer’s name, phone number, delivery address and delivery instructions may be shared with the authorised delivery personnel responsible for fulfilling the order.

6.2 Sellers, Vendors and Suppliers

Where necessary to fulfil an order or resolve a product-related issue, limited information may be shared with the relevant seller, vendor or supplier.

6.3 Payment Service Providers

Payment information may be processed by authorised payment processors and gateways.

6.4 Technology and Service Providers

We may use third-party service providers for functions such as:

• Cloud infrastructure;
• Database hosting;
• Authentication;
• Notifications;
• SMS;
• Analytics;
• Application monitoring;
• Customer support; and
• Other technical services.

Such providers may process data only to the extent reasonably necessary for the services they provide and subject to applicable contractual or legal safeguards.

6.5 Government and Law-Enforcement Authorities

We may disclose information where required by applicable law, lawful governmental request, court order, regulatory requirement or where necessary to protect the safety, security or rights of persons.

6.6 Business Transfers

If BeGrocer undergoes a merger, acquisition, restructuring, sale of assets or similar transaction, personal data may be transferred as part of that transaction, subject to applicable law.

BeGrocer implements reasonable technical and organisational measures designed to protect personal data against:

• Unauthorised access;
• Accidental loss;
• Destruction;
• Misuse;
• Unauthorised alteration; and
• Unauthorised disclosure.

Depending on the system and data involved, these measures may include encryption in transit, access controls, authentication controls, restricted administrative access, logging and other security measures.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure. You are responsible for maintaining the confidentiality of your account credentials and OTPs.

We retain personal data only for as long as reasonably necessary for the purposes described in this Privacy Policy, or for the period required by applicable law. Different categories of information may have different retention periods. For example:

• Order and transaction records may be retained for applicable accounting, tax, consumer-protection and regulatory requirements;
• Customer-support records may be retained for operational, dispute-resolution and compliance purposes;
• Security and fraud-prevention records may be retained for as long as reasonably necessary;
• Certain information may remain in backups for a limited period after deletion.

When personal data is no longer required and there is no legal requirement to retain it, we may delete, anonymise or securely dispose of it.

Subject to applicable law and its effective date, you may have rights relating to your personal data, including rights to:

• Access information relating to your personal data;
• Request correction of inaccurate or incomplete information;
• Request deletion of personal data where legally applicable;
• Withdraw consent where processing is based on consent;
• Manage promotional communications;
• Raise a grievance regarding processing of personal data; and
• Exercise other rights available under applicable law.

Requests may be subject to identity verification and legal limitations.

BeGrocer may send transactional communications necessary for an order or account, including:

• Order confirmation;
• Delivery updates;
• Payment updates;
• Refund information;
• Security alerts; and
• Important service announcements.

These communications are different from promotional communications.

Where promotional communications require consent, they will be sent in accordance with applicable law. You may opt out of promotional communications without affecting your ability to use essential ordering services.

Our website may use cookies or similar technologies necessary for functionality, security, session management and, where applicable, analytics. You may control cookies through your browser settings. Disabling certain cookies may affect website functionality.

The mobile application may use local storage and similar technologies rather than browser cookies.

BeGrocer may use or link to third-party services, including payment processors, app stores, mapping services, analytics providers and other service providers. Third-party services may operate under their own privacy policies and terms. BeGrocer is not responsible for privacy practices independently controlled by those third parties.

The Services are intended for individuals who are legally capable of entering into transactions under applicable law. We do not knowingly seek to collect personal data from children in violation of applicable law.

If you believe that personal data belonging to a child has been provided to us improperly, you may contact us using the details below.

You may request deletion of your BeGrocer account through the available account-deletion mechanism or by contacting BeGrocer. Certain information may be retained where required by applicable law, necessary for legitimate dispute resolution, fraud prevention, financial records or other lawful purposes.

Where applicable law requires notification or other action following a personal-data breach or security incident, BeGrocer will take the required steps within the applicable legal framework. BeGrocer may investigate security incidents, contain affected systems and take corrective measures where reasonably necessary.

We may update this Privacy Policy from time to time to reflect:

• Changes in our Services;
• Changes in technology;
• Changes in applicable law;
• Regulatory requirements; or
• Changes in our data-processing practices.

The updated Privacy Policy will be published on this page with a revised “Last Updated” date. Where applicable law requires additional notice or consent for a material change, we will provide such notice or obtain such consent.

For privacy-related questions, requests or complaints, contact:

Grievance Officer, BeGrocer
Email: support@begrocer.app
Support Hours: Monday to Sunday, 8:00 AM – 10:00 PM IST

We aim to acknowledge complaints and requests promptly and process them in accordance with applicable law.

This Privacy Policy is governed by applicable laws of India.

Any dispute concerning privacy or data processing will be handled in accordance with applicable law and the dispute-resolution provisions applicable to the Services.